# Google Ads (Adwords)

Information note **Google Ads (AdWords) (v1) deprecation**

This integration is deprecated. A newer version of the Google Ads integration, using the Google Ads API is available. For more information, refer to the [Google Ads integration documentation](https://www.stitchdata.com/docs/integrations/saas/google-ads).

Information note **Google Ads (AdWords) extraction is supported by Stitch**   
This integration is powered by [Singer's](https://www.singer.io/) Google Ads (AdWords) tap and certified by Stitch. [Check out and contribute to the repo on GitHub](https://github.com/singer-io/tap-adwords).  
  
For support, contact [Support](https://community.qlik.com/t5/Support/ct-p/qlikSupport).

## Google Ads (AdWords) integration summary

Stitch’s Google Ads (AdWords) integration replicates data using the [Google AdWords API (v201809)](https://developers.google.com/adwords/api/docs/guides/start). Refer to the [Schema](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#schema) section for a list of objects available for replication.

**Note**: To use the AdWords API, an Ads account must be connected to a [My Client Center (MCC) account](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#setup-requirements).

## Google Ads (AdWords) feature snapshot

A high-level look at Stitch's Google Ads (AdWords) (v1) integration, including release status, useful links, and the features supported in Stitch.

| **STITCH** |  |  |  |
| --- | --- | --- | --- |
| **[Release status](https://help.qlik.com/en-US/stitch/integrations/identify-an-integration-version)** | Deprecated on April 6, 2022 | **Supported by**<br><br>the Info icon<br><br>Indicates if the integration is supported by Stitch or the Singer community. | [Stitch](https://community.qlik.com/t5/Support/ct-p/qlikSupport) |
| **Stitch plan**<br><br>the Info icon<br><br>The type of Stitch plan required to use the integration. | Standard | **[API availability](https://help.qlik.com/en-US/stitch/developers/stitch-connect/guides/source-destination-reference)**<br><br>the Info icon<br><br>Indicates if the integration is available as a source in Stitch Connect. | the Success icon<br><br>This version of the integration is available via the API.<br><br><br>Available |
| **Singer GitHub repository** | [singer-io/tap-adwords](https://github.com/singer-io/tap-adwords) |  |  |
| **REPLICATION SETTINGS** |  |  |  |
| **[Anchor Scheduling](https://help.qlik.com/en-US/stitch/replication/replication-scheduling/anchor-scheduling)**<br><br>the Info icon<br><br>A type of replication scheduling where an integration's Replication Frequency is anchored to a time you select. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported | **[Advanced Scheduling](https://help.qlik.com/en-US/stitch/replication/replication-scheduling/advanced-scheduling)**<br><br>the Info icon<br><br>A type of replication scheduling that allows you to specify granular start times for data extraction using cron expressions. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported |
| **Table-level reset**<br><br>the Info icon<br><br>Indicates if data can be reset at the table level. If unsupported, data can only be reset at the integration level. | the Remove icon<br><br>Table-level resets are not supported for this integration. Resets are only supported at the integration level.<br><br><br>Unsupported | **[Configurable Replication Methods](https://help.qlik.com/en-US/stitch/replication/replication-methods)**<br><br>the Info icon<br><br>Indicates if Replication Methods can be defined by you for tables in the integration. | the Remove icon<br><br>Configurable Replication Methods are not supported for this integration. Stitch will use pre-defined replication methods for tables you set to replicate.<br><br><br>Unsupported |
| **DATA SELECTION** |  |  |  |
| **Table selection**<br><br>the Info icon<br><br>The ability to select individual tables for replication in the Stitch interface. If table selection is unavailable, all tables and all the columns they contain will be set to replicate by default. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported | **Column selection**<br><br>the Info icon<br><br>The ability to select individual columns for replication in the Stitch interface. If column selection is unavailable, all columns will be set to replicate by default. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported |
| **Select all**<br><br>the Info icon<br><br>Indicates if the integration supports selecting all available tables and columns. | the Remove icon<br><br>The API used by this integration (Google AdWords API (v201809)) doesn't support selecting all fields due to compatibility rules.<br><br><br>Unsupported |  |  |
| **TRANSPARENCY** |  |  |  |
| **[Extraction Logs](https://help.qlik.com/en-US/stitch/replication/extractions/integration-extraction-logs)**<br><br>the Info icon<br><br>Logs detailing the Extraction phase of the replication process for a given integration. Includes error info, should an error occur. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported | **[Loading Reports](https://help.qlik.com/en-US/stitch/replication/integration-loading-reports)**<br><br>the Info icon<br><br>Reports detailing the Loading phase of the replication process for a given integration. Includes the number of rows loaded for each table and error info, should an error occur. | the Success icon<br><br>This feature is supported for this version of the integration.<br><br><br>Supported |

## Connecting Google Ads (AdWords)

### Google Ads (AdWords) setup requirements

To set up Google Ads (AdWords) in Stitch, you need:

* **To pause any ad-blocking software**. Ad blockers can interfere with pop-ups, which are used in Google authorization and may prevent authorization from successfully completing.

* **Access to the Google Ads (AdWords) data you want to replicate**. Before beginning, verify that the user creating the integration has access to the reports you want to replicate.

* **To connect your Ads account to a My Client Center (MCC) account.** This will ensure your account has access to the AdWords API, thereby allowing Stitch to query for and extract data.

  An MCC account is an Ads account type that enables you to manage several Ads accounts under a single login. Think of manager accounts as trees: they can branch out to individual accounts or even other manager accounts. [Read more about MCC accounts here](https://support.google.com/adwords/answer/6139186).

  By default, regular advertiser accounts - that is, individual Ads accounts - don’t have access to the AdWords API. To gain access, they must be linked to an MCC account. If you don’t have an MCC account, [create one using these instructions](https://support.google.com/adwords/answer/7459399) and then link it to your Ads account [by following these steps](https://support.google.com/adwords/answer/7459601).

### Step 1: Add Google Ads (AdWords) as a Stitch data source

1. [Sign into your Stitch account](https://app.stitchdata.com/).

2. On the Stitch Dashboard page, click the **Add Integration** button.

3. Click the **Google Ads (AdWords)** icon.

4. Enter a name for the integration. This is the name that will display on the Stitch Dashboard for the integration; it’ll also be used to create the schema in your destination.

   For example, the name “Stitch Google Ads AdWords” would create a schema called `stitch_google_ads_adwords` in the destination. **Note**: Schema names cannot be changed after you save the integration.

### Step 2: Define the historical replication start date

The Sync Historical Data setting defines the starting date for your Google Ads (AdWords) integration. This means that data **equal to or newer than this date** will be replicated to your data warehouse.

Change this setting if you want to replicate data beyond Google Ads (AdWords)’s default setting of **30 days**. For a detailed look at historical replication jobs, check out the [Syncing Historical SaaS Data](https://help.qlik.com/en-US/stitch/replication/syncing-historical-saas-data-resetting-replication-keys) guide.

### Step 3: Create a replication schedule

Information note Replication schedules affect the time Extraction begins, not the time to data loaded. Refer to the [Replication Scheduling](https://help.qlik.com/en-US/stitch/replication/replication-scheduling) documentation for more information.

In the **Replication Frequency** section, you’ll create the integration’s [replication schedule](https://help.qlik.com/en-US/stitch/replication/replication-scheduling). An integration’s replication schedule determines how often Stitch runs a replication job, and the time that job begins.

Google Ads (AdWords) integrations support the following replication scheduling methods:

* [Replication Frequency](https://help.qlik.com/en-US/stitch/replication/replication-scheduling/replication-frequency)

* [Anchor Scheduling](https://help.qlik.com/en-US/stitch/replication/replication-scheduling/anchor-scheduling)

* [Advanced Scheduling using Cron](https://help.qlik.com/en-US/stitch/replication/replication-scheduling/advanced-scheduling) (Advanced or Premium plans only)

To keep your row usage low, consider setting the integration to replicate less frequently. See the [Understanding and Reducing Your Row Usage guide](https://help.qlik.com/en-US/stitch/getting-started/understanding-stitch-usage) for tips on reducing your usage.

### Step 4: Authorize Stitch & Select Google Ads (AdWords) Profiles

![Selecting Google Ads profiles.](https://help.qlik.com/en-US/stitch/images/integrations/select-adwords-profiles.png)Selecting Google Ads profiles.Selecting Google Ads profiles.

1. Next, you’ll be prompted to log into your Google account and to approve Stitch’s access to your Google Ads data. **Note: We will only ever read your data.**

2. Click **Authorize** to continue.

3. After your credentials are validated, you’ll be prompted to select the Google Ads (AdWords) profiles you want to connect to Stitch.

   If you don’t see the profile(s) you want to connect, verify that you have completed the [setup requirements](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#setup-requirements).

4. When selecting profiles, keep the following in mind:

   * **You can select up to 400 profiles per Google Ads integration**. If you need to replicate data from more than 400 profiles, you should create additional Google Ads (AdWords) integrations in your Stitch account.
   * **Selecting a subprofile will also select the parent**, or top-level profile. If you de-select the top-level profile, you will be unable to select any subprofiles.
   * **If multiple profiles are selected, data for all the selected profiles will map to the same table in your destination.** For example: If two profiles are selected and the `accounts` table is tracked, account data for both profiles will be replicated into the `accounts` table. This is applicable to every table selected in the next step.

5. When finished selecting profiles, click **Continue**.

### Step 5: Set objects to replicate

Information note

**Column selection and Google compatibility rules**

Because of Google’s compatibility rules, some columns (metrics and segments) can’t be tracked together. As you select columns to track, incompatible fields will automatically be greyed out.

You can create additional Google Ads (AdWords) integrations if you need to track incompatible columns. The resulting table names will still be the same (ex: `account_performance_report`) but the data will reside in different schemas in your data warehouse.

### Initial and historical replication jobs

After you finish setting up Google Ads (AdWords), its **Sync Status** may show as **Pending** on either the Stitch Dashboard or in the Integration Details page.

For a new integration, a **Pending** status indicates that Stitch is in the process of scheduling the initial replication job for the integration. **This may take some time to complete.**

Information note

**Initial replication jobs with Anchor Scheduling**

If using Anchor Scheduling, an initial replication job may not kick off immediately. This depends on the selected Replication Frequency and Anchor Time. Refer to the [Anchor Scheduling](https://help.qlik.com/en-US/stitch/replication/replication-scheduling#job-scheduling-and-anchor-times) documentation for more information.

#### Free historical data loads

The first seven days of replication, beginning when data is first replicated, are free. Rows replicated from the new integration during this time won’t count towards your quota. Stitch offers this as a way of testing new integrations, measuring usage, and ensuring historical data volumes don’t quickly consume your quota.

Information note **Replication will continue after the seven days are over**. If you’re no longer interested in this source, be sure to **pause** or **delete** the integration to prevent unwanted usage.

## Google Ads (AdWords) replication

There are two types of tables in Stitch’s Google Ads (AdWords) integration: Core Object and Report.

* **Core Object** tables contain foundational data that’s useful for analysis. These are the following tables:

  * `account`
  * `ad_groups`
  * `ads`
  * `campaigns`

  These tables are replicated using **Full Table Replication**.

* **Report** tables are the various Google Ads (AdWords) reports. The replication process for these tables is a bit unlike that of other tables:

  * **Extraction**: Data is extracted using a Conversion Window. A Conversion Window is a period of time after a customer clicks an ad that a conversion (ex: a purchase) is recorded in Google Ads (AdWords).

  Stitch currently uses a Conversion Window of **30 days**.

  This means that data from the past 30 days will be replicated during every replication job.

  * **Loading**: Data is loaded into your data warehouse using Append-Only Replication.

For **Report** tables, this means that:

1. **Due to the Conversion Window, a high Replication Frequency may not be necessary.** Because Stitch will replicate data from the past 30 days during every replication job, recent data will be re-replicated and count towards your row quota.

   To reduce your row usage and replicating redundant data, consider setting the integration to replicate less frequently. For example: every 12 or 24 hours.

2. **Querying for the latest data in Report tables will require a different strategy than you might usually use**. Stitch will add a column named `_sdc_report_datetime` to Report tables to help you identify the most recent records in a table. [See the Query for the Latest Data section for more info and a sample query](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#query-for-the-latest-data).

Each part of the replication process for **Report** tables is explained below.

### Report tables: Data extraction and conversion windows

Every time Stitch runs a replication job for Google Ads (AdWords), the last 30 days’ worth of data will be replicated for any [**Report** tables](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#schema) currently being tracked.

Stitch replicates data in this way to account for updates made during the Conversion Window.

* Historical and full re-replications
* Ongoing replications

For historical and full re-replications of Google Ads (AdWords) data, Stitch will query for and extract data newer than or equal to the date defined in the **Start Date** field in the Integration Settings page.

The **Start Date**, in conjunction with the **Conversion Window**, defines the minimum date Stitch should query for when extracting historical data. This is calculated as:

`Start Date - Conversion Window = Minimum Extraction Date`

**Example**

During the initial set up, the **Start Date** field is set to `July 3, 2017`, or `2017-07-03 00:00:00`.

To account for the Conversion Window, Stitch would calculate the **Minimum Extraction Date** value as: `2017-07-03 00:00:00 - 30 days = 2017-06-03 00:00:00`

If you were to write a SQL query using this date for the `ad_performance_report` table, it might look like this:

```
  SELECT *
    FROM google_ads_adwords.ad_performance_report
   WHERE day >= '2017-06-03 00:00:00'   /* Min. Extraction Date */
ORDER BY day
```

For ongoing replication jobs, Stitch will query for and extract data using the last saved maximum value in the table’s Replication Key column and the Conversion Window for the table.

**Note:** This applies to every replication job that takes place after the historical replication job.

**Example**

The last maximum saved Replication Key value for the `ad_performance_report` table is `2017-10-01 00:00:00`.

To account for the Conversion Window of 30 days, we’d subtract this from the last maximum saved Replication Key value:

`2017-10-01 00:00:00 - 30 days = 2017-09-01 00:00:00`

In this case, Stitch would query for and extract data that is newer than or equal to `2017-09-01 00:00:00` and older than or equal to `2017-10-01 00:00:00`.

If this were a SQL query, it might look like this:

```
  SELECT *
    FROM ad_performance_report
   WHERE day >= '2017-09-01 00:00:00'
                              /* max Replication Key value - Conversion Window */
     AND day <= '2017-10-01 00:00:00'
                              /* max Replication Key value from previous job */
ORDER BY day
```

### Report tables: Data loading and Append-Only Replication

When Stitch loads the extracted data for Report tables into your destination, it will do so using Append-Only Replication. This is a type of Incremental Replication where existing rows aren’t updated, but appended to the end of the table.

Additionally, the number of rows loaded into the table during each replication job is dependent on the combination of unique values in the dimension columns you track. See the [Column Selection and Statistic Aggregation section](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#column-selection-statistic-aggregation) for more info and examples.

##### Example

Let’s say these columns are tracking in the `ad_performance_report` table:

* `campaignId` (dimension) - This is the ID associated with a campaign. In this example, there are two campaigns: `929007494` and `929599581`
* `device` (dimension) - The device type. There are two values for this example: `Computer` and `Tablet`
* `impressions` (metric) - The total number of impressions.

Every time Stitch replicates and loads data, a row for each unique combination of the dimension columns will be appended to the end of the table:

| \_sdc\_report\_datetime | day | \_sdc\_customer\_id | campaignId | device | impressions |
| --- | --- | --- | --- | --- | --- |
| 2017-10-01 17:48:26.791 | 2017-09-10 00:00:00 | 1585293495 | 929007494 | Computer | 61 |
| 2017-10-01 17:48:26.791 | 2017-09-10 00:00:00 | 1585293495 | 929007494 | Tablet | 15 |
| 2017-10-01 17:48:26.791 | 2017-09-10 00:00:00 | 1585293495 | 929599581 | Computer | 37 |
| 2017-10-01 17:48:26.791 | 2017-09-10 00:00:00 | 1585293495 | 929599581 | Tablet | 9 |

### Report tables: Query for the latest data

Information note

**You may need to alter this query**

The query below is meant to act as a foundation for writing your own. Depending on your SQL syntax and the dimensions contained in a given table, you may need to alter this query for your own usage.

When querying your Google Ads (AdWords) data, you’ll want to include the Dimensions you’re analyzing in the partition. For example: If you’re analyzing campaigns over time, you’d include columns like `campaignId` and `date`.

If you want only the most recently replicated data for any Google Ads (AdWords) Report table, you can use the sample query below to account for the Append-Only Replication Stitch uses.

This query uses two columns - which are automatically included for every Report table - to return the latest data:

* `day` - The day that the record pertains to.
* `_sdc_report_datetime` - The starting time of the Stitch job that extracted the record.

```
SELECT *
  FROM (
        SELECT *,
        RANK() OVER (PARTITION BY day, customerid
                     ORDER BY _sdc_report_datetime DESC)
        FROM ad_performance_report
        ORDER BY day ASC
       ) AS latest
 WHERE latest.rank = 1
```

In this query:

1. [A subquery first uses a window function](https://chartio.com/resources/tutorials/using-window-functions/) to create a ‘window’ of data for each `day`,
2. The values of the `_sdc_report_datetime` column are ranked within each window partition, and
3. Then, in the outer query, only the rows with `_sdc_report_datetime` values ranked as `1` - which is equal to the maximum timestamp - are returned.

## Google Ads (AdWords) table reference

Information note

**Schemas and versioning**

Schemas and naming conventions can change from version to version, so we recommend verifying your integration’s version before continuing.

The schema and info displayed below is for **version 1** of this integration.

This is the latest version of the Google Ads (AdWords) integration.

### Report tables: Values for money fields

When conducting analyses on Report tables, you might notice that values in money fields - like a `cost` field, for example - look higher than usual. This is because [Google Ads’ API sends Stitch money data in micro currency units](https://developers.google.com/adwords/api/docs/guides/reporting#money_fields_in_reports). Micro amounts always refer to your account’s local currency.

For example: The value of $2.25USD will be recorded as `2250000`. To represent this value as `2.25` in a report, divide by one million: `2250000 / 1000000 = 2.25`.

### Report tables: Column selection and statistic aggregation

The dimension columns selected for replication in Report tables can impact how performance statistics are aggregated. Additionally, this can also affect the number of rows replicated and loaded into your destination.

For example: if `day`, `_sdc_customer_id`, `campaignId`, `device`, and `impressions` were selected, the `impressions` column would contain the total number of impressions for the device type for that date:

| day | \_sdc\_customer\_id | campaignId | device | impressions |
| --- | --- | --- | --- | --- |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | DESKTOP | 4 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | HIGH\_END\_MOBILE | 3 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | TABLET | 3 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | UNKNOWN | 1 |

If the `adNetworkType1` column were also selected, a row for every unique combination of `device` and `adNetworkType1` would be created and `impressions` would be aggregated accordingly:

| day | \_sdc\_customer\_id | campaignId | device | adNetworkType1 | impressions |
| --- | --- | --- | --- | --- | --- |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | DESKTOP | YOUTUBE\_SEARCH | 3 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | HIGH\_END\_MOBILE | YOUTUBE\_SEARCH | 1 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | TABLET | YOUTUBE\_SEARCH | 0 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | UNKNOWN | YOUTUBE\_SEARCH | 0 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | DESKTOP | SEARCH | 1 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | HIGH\_END\_MOBILE | SEARCH | 2 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | TABLET | SEARCH | 3 |
| 2018-01-05 00:00:00 | 1585293495 | 240531207 | UNKNOWN | SEARCH | 1 |

Information note

**Table and column names in your destination**

Depending on your destination, table and column names may not appear as they are outlined below.

For example: Object names are lowercased in Redshift (`CusTomERs` &gt; `customers`), while case is maintained in PostgreSQL destinations (`CusTomERs` &gt; `CusTomERs`). Refer to the [Loading Guide](https://help.qlik.com/en-US/stitch/replication/loading/destination-guides) for your destination for more info.

### account\_performance\_report

The `account_performance_report` table contains all statistics aggregated by default at the account level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/account-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

account\_performance\_report table foreign keys

| Join account\_performance\_report with | on |
| --- | --- |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>account_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>account_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>account_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>account_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>account_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>account_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>account_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>account_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>account_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>account_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>account_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>account_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>account_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>account_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>account_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>account_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>account_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>account_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

account\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### accounts

The `accounts` table contains high-level info about the Google AdWords account(s) you’ve connected to Stitch.

[This is a **Core Object** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication).

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Full Table |
| --- | --- |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | customerId |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/reference/v201806/ManagedCustomerService.ManagedCustomer "Opens in new tab: Google Ads (AdWords) documentation")<br><br><br>[accounts schema on GitHub](https://github.com/singer-io/tap-adwords/blob/master/tap_adwords/schemas/accounts.json "Opens in new tab: accounts schema on GitHub") |

accounts table foreign keys

| Join accounts with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>accounts.customerId = account_performance_report._sdc_customer_id<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>accounts.customerId = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>accounts.customerId = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>accounts.customerId = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>accounts.customerId = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>accounts.customerId = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>accounts.customerId = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>accounts.customerId = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>accounts.customerId = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>accounts.customerId = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>accounts.customerId = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>accounts.customerId = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>accounts.customerId = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>accounts.customerId = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>accounts.customerId = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>accounts.customerId = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>accounts.customerId = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>accounts.customerId = video_performance_report._sdc_customer_id<br>``` |

accounts table schema

| **canManageClients**<br><br><br>BOOLEAN |
| --- |
| **currencyCode**<br><br><br>STRING |
| **customerId**<br><br><br>INTEGER |
| **dateTimeZone**<br><br><br>STRING |
| **name**<br><br><br>STRING |
| **testAccount**<br><br><br>BOOLEAN |

### ad\_groups

The `ad_groups` table contains detailed info about your ad groups.

[This is a **Core Object** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication).

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Full Table |
| --- | --- |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | id |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/reference/v201806/AdGroupService.AdGroup "Opens in new tab: Google Ads (AdWords) documentation")<br><br><br>[ad_groups schema on GitHub](https://github.com/singer-io/tap-adwords/blob/master/tap_adwords/schemas/ad_groups.json "Opens in new tab: ad_groups schema on GitHub") |

ad\_groups table foreign keys

| Join ad\_groups with | on |
| --- | --- |
| [ads](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ads) | ```<br>ad_groups.id = ads.adGroupId<br>```<br><br>```<br>ad_groups.baseAdGroupId = ads.baseAdGroupId<br>```<br><br>```<br>ad_groups.baseCampaignId = ads.baseCampaignId<br>``` |
| [campaigns](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaigns) | ```<br>ad_groups.baseCampaignId = campaigns.baseCampaignId<br>```<br><br>```<br>ad_groups.campaignId = campaigns.id<br>```<br><br>```<br>ad_groups.labels.id = campaigns.labels.id<br>``` |

ad\_groups table schema

| **adGroupType**<br><br><br>STRING |
| --- |
| **baseAdGroupId**<br><br><br>INTEGER |
| **baseCampaignId**<br><br><br>INTEGER |
| **biddingStrategyConfiguration**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand biddingStrategyConfiguration<br><br><table> <tr> <td> <p> <strong>								bids							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand bids</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								Bids.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								bid							</strong> </p> <p>							OBJECT																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand bid</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								ComparableValue.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								microAmount							</strong> </p> <p>							INTEGER													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								bidSource							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> </table> |
| **campaignId**<br><br><br>INTEGER |
| **campaignName**<br><br><br>STRING |
| **id**<br><br><br>INTEGER |
| **labels**<br><br><br>ARRAY<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand labels<br><br><table> <tr> <td> <p> <strong>								Label.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								attribute							</strong> </p> <p>							OBJECT																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand attribute</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								LabelAttribute.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								backgroundColor							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								id							</strong> </p> <p>							INTEGER													</p> </td> </tr> <tr> <td> <p> <strong>								name							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								status							</strong> </p> <p>							STRING													</p> </td> </tr> </table> |
| **name**<br><br><br>STRING |
| **settings**<br><br><br>ARRAY<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand settings<br><br><table> <tr> <td> <p> <strong>								Setting.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								details							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand details</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								criterionTypeGroup							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								targetAll							</strong> </p> <p>							INTEGER													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								optIn							</strong> </p> <p>							INTEGER													</p> </td> </tr> </table> |
| **status**<br><br><br>STRING |
| **urlCustomParameters**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand urlCustomParameters<br><br><table> <tr> <td> <p> <strong>								doReplace							</strong> </p> <p>							BOOLEAN													</p> </td> </tr> <tr> <td> <p> <strong>								parameters							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand parameters</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								isRemove							</strong> </p> <p>							BOOLEAN													</p> </td> </tr> <tr> <td> <p> <strong>								key							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								value							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> </table> |

### ad\_performance\_report

The `ad_performance_report` table contains all statistics aggregated at the ad level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/ad-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

ad\_performance\_report table foreign keys

| Join ad\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>ad_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>ad_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>ad_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>ad_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>ad_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>ad_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>ad_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>ad_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>ad_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>ad_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>ad_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>ad_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>ad_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>ad_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>ad_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>ad_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>ad_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>ad_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

ad\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### adgroup\_performance\_report

The `ad_performance_report` table contains all statistics aggregated at the ad group level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/adgroup-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

adgroup\_performance\_report table foreign keys

| Join adgroup\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>adgroup_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>adgroup_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>adgroup_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>adgroup_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>adgroup_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

adgroup\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### ads

The `ads` table contains comprehensive info about ads in ad groups in your Google AdWords account.

[This is a **Core Object** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication).

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Full Table |
| --- | --- |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | adGroupId |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/reference/v201806/AdGroupAdService.AdGroupAd "Opens in new tab: Google Ads (AdWords) documentation")<br><br><br>[ads schema on GitHub](https://github.com/singer-io/tap-adwords/blob/master/tap_adwords/schemas/ads.json "Opens in new tab: ads schema on GitHub") |

ads table foreign keys

| Join ads with | on |
| --- | --- |
| [ad_groups](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-groups) | ```<br>ads.adGroupId = ad_groups.id<br>```<br><br>```<br>ads.baseAdGroupId = ad_groups.baseAdGroupId<br>```<br><br>```<br>ads.baseCampaignId = ad_groups.baseCampaignId<br>``` |
| [campaigns](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaigns) | ```<br>ads.baseCampaignId = campaigns.baseCampaignId<br>``` |

ads table schema

| **adGroupId**<br><br><br>INTEGER |
| --- |
| **baseAdGroupId**<br><br><br>INTEGER |
| **baseCampaignId**<br><br><br>INTEGER |
| **policySummary**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand policySummary<br><br><table> <tr> <td> <p> <strong>								combinedApprovalStatus							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								denormalizedStatus							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								policyTopicEntries							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand policyTopicEntries</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								policyTopicEntryType							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								policyTopicEvidences							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand policyTopicEvidences</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								evidenceTextList							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> </td> </tr> <tr> <td> <p> <strong>								policyTopicEvidenceType							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								policyTopicHelpCenterUrl							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								policyTopicId							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								policyTopicName							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								reviewState							</strong> </p> <p>							STRING													</p> </td> </tr> </table> |
| **status**<br><br><br>STRING |
| **trademarkDisapproved**<br><br><br>BOOLEAN |

### age\_range\_performance\_report

The `age_range_performance_report` table contains all Display Network and YouTube Network statistics aggregated by age range.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/age-range-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

age\_range\_performance\_report table foreign keys

| Join age\_range\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>age_range_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>age_range_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>age_range_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>age_range_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>age_range_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

age\_range\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### audience\_performance\_report

The `audience_performance_report` table contains performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated at the audience level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/age-range-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

audience\_performance\_report table foreign keys

| Join audience\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>audience_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>audience_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>audience_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>audience_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>audience_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>audience_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>audience_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>audience_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>audience_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>audience_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>audience_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>audience_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>audience_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>audience_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>audience_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>audience_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>audience_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>audience_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

audience\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### call\_metrics\_call\_details\_report

The `call_metrics_call_details_report` table contains data for call tracking of call-only ads or call extensions.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/call-metrics-call-details-report "Opens in new tab: Google Ads (AdWords) documentation") |

call\_metrics\_call\_details\_report table foreign keys

| Join call\_metrics\_call\_details\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>call_metrics_call_details_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>call_metrics_call_details_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

call\_metrics\_call\_details\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### campaign\_performance\_report

The `campaign_performance_report` table contains all statistics aggregated by default at the campaign level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

campaign\_performance\_report table foreign keys

| Join campaign\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>campaign_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>campaign_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>campaign_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>campaign_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>campaign_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

campaign\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### campaigns

The `campaigns` table contains detailed info about your Google AdWords campaigns.

[This is a **Core Object** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication).

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Full Table |
| --- | --- |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | id |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/reference/v201806/CampaignService.Campaign "Opens in new tab: Google Ads (AdWords) documentation")<br><br><br>[campaigns schema on GitHub](https://github.com/singer-io/tap-adwords/blob/master/tap_adwords/schemas/campaigns.json "Opens in new tab: campaigns schema on GitHub") |

campaigns table foreign keys

| Join campaigns with | on |
| --- | --- |
| [ads](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ads) | ```<br>campaigns.baseCampaignId = ads.baseCampaignId<br>``` |
| [ad_groups](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-groups) | ```<br>campaigns.baseCampaignId = ad_groups.baseCampaignId<br>```<br><br>```<br>campaigns.id = ad_groups.campaignId<br>```<br><br>```<br>campaigns.labels.id = ad_groups.labels.id<br>``` |

campaigns table schema

| **adServingOptimizationStatus**<br><br><br>STRING |
| --- |
| **advertisingChannelType**<br><br><br>STRING |
| **baseCampaignId**<br><br><br>INTEGER |
| **budgetId**<br><br><br>INTEGER |
| **campaignTrialType**<br><br><br>STRING |
| **conversionOptimizerEligibility**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand conversionOptimizerEligibility<br><br><table> <tr> <td> <p> <strong>								eligible							</strong> </p> <p>							INTEGER													</p> </td> </tr> </table> |
| **endDate**<br><br><br>DATE-TIME |
| **frequencyCap**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand frequencyCap<br><br><table> <tr> <td> <p> <strong>								impressions							</strong> </p> <p>							INTEGER													</p> </td> </tr> <tr> <td> <p> <strong>								timeUnit							</strong> </p> <p>							STRING													</p> </td> </tr> </table> |
| **id**<br><br><br>INTEGER |
| **labels**<br><br><br>ARRAY<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand labels<br><br><table> <tr> <td> <p> <strong>								Label.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								attribute							</strong> </p> <p>							OBJECT																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand attribute</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								LabelAttribute.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								backgroundColor							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								description							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								id							</strong> </p> <p>							INTEGER													</p> </td> </tr> <tr> <td> <p> <strong>								name							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								status							</strong> </p> <p>							STRING													</p> </td> </tr> </table> |
| **name**<br><br><br>STRING |
| **networkSetting**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand networkSetting<br><br><table> <tr> <td> <p> <strong>								targetGoogleSearch							</strong> </p> <p>							INTEGER													</p> </td> </tr> </table> |
| **servingStatus**<br><br><br>STRING |
| **settings**<br><br><br>ARRAY<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand settings<br><br><table> <tr> <td> <p> <strong>								Setting.Type							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								details							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand details</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								criterionTypeGroup							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								targetAll							</strong> </p> <p>							BOOLEAN													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> <tr> <td> <p> <strong>								domainName							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								languageCode							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								negativeGeoTargetType							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								positiveGeoTargetType							</strong> </p> <p>							STRING													</p> </td> </tr> </table> |
| **startDate**<br><br><br>DATE-TIME |
| **status**<br><br><br>STRING |
| **urlCustomParameters**<br><br><br>OBJECT<br><br>This is a nested data structure. If your destination doesn't natively support nested data, attributes in this object will be flattened into the table. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.<br><br>Click to expand urlCustomParameters<br><br><table> <tr> <td> <p> <strong>								doReplace							</strong> </p> <p>							BOOLEAN													</p> </td> </tr> <tr> <td> <p> <strong>								parameters							</strong> </p> <p>							ARRAY																							</p><div><button><div>This is a nested data structure. If your destination doesn't natively support nested data, attributes will be denested into a subtable. &lt;a href='/en-US/stitch/replication/loading/understanding-loading-row-usage-for-nested-data-structures' target='new'&gt;Learn more&lt;/a&gt;.</div></button></div> <p></p> <div> <button>Click to expand parameters</button><div> <div> <div><div><table> <tr> <td> <p> <strong>								isRemove							</strong> </p> <p>							BOOLEAN													</p> </td> </tr> <tr> <td> <p> <strong>								key							</strong> </p> <p>							STRING													</p> </td> </tr> <tr> <td> <p> <strong>								value							</strong> </p> <p>							STRING													</p> </td> </tr> </table></div></div></div> </div></div> </td> </tr> </table> |

### click\_performance\_report

The `click_performance_report` table contains statistics aggregated at each click level, and includes both valid and invalid clicks.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/click-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

click\_performance\_report table foreign keys

| Join click\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>click_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>click_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>click_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>click_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>click_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>click_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>click_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>click_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>click_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>click_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>click_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>click_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>click_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>click_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>click_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>click_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>click_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>click_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

click\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### criteria\_performance\_report

The `criteria_performance_report` table contains statistics aggregated at the ad group criteria level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/criteria-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

criteria\_performance\_report table foreign keys

| Join criteria\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>criteria_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>criteria_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>criteria_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>criteria_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>criteria_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

criteria\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### display\_keyword\_performance\_report

The `display_keyword_performance_report` table contains all Display Network and YouTube Network statistics aggregated at the keyword level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/display-keyword-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

display\_keyword\_performance\_report table foreign keys

| Join display\_keyword\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>display_keyword_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>display_keyword_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>display_keyword_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>display_keyword_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>display_keyword_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

display\_keyword\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### display\_topics\_performance\_report

The `display_topics_performance_report` table contains all Display Network and YouTube Network statistics aggregated at the topic level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/display-topics-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

display\_topics\_performance\_report table foreign keys

| Join display\_topics\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>display_topics_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>display_topics_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>display_topics_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>display_topics_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>display_topics_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

display\_topics\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### final\_url\_report

The `final_url_report` table contains all statistics aggregated at the final URL level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/gender-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

final\_url\_report table foreign keys

| Join final\_url\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>final_url_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>final_url_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>final_url_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>final_url_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>final_url_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>final_url_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>final_url_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>final_url_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>final_url_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>final_url_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>final_url_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>final_url_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>final_url_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>final_url_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>final_url_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>final_url_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>final_url_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>final_url_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

final\_url\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### gender\_performance\_report

The `gender_performance_report` table contains all statistics aggregated by gender.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/gender-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

gender\_performance\_report table foreign keys

| Join gender\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>gender_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>gender_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>gender_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>gender_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>gender_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>gender_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>gender_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>gender_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>gender_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>gender_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>gender_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>gender_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>gender_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>gender_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>gender_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>gender_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>gender_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>gender_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

gender\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### geo\_performance\_report

The `geo_performance_report` table contains all statistics aggregated at the country/territory level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/geo-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

geo\_performance\_report table foreign keys

| Join geo\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>geo_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>geo_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>geo_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>geo_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>geo_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>geo_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>geo_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>geo_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>geo_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>geo_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>geo_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>geo_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>geo_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>geo_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>geo_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>geo_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>geo_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>geo_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

geo\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### keywordless\_query\_report

The `keywordless_query_report` includes keywordless ads (dynamic search ads) statistics based on search terms.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/keywordless-query-report "Opens in new tab: Google Ads (AdWords) documentation") |

keywordless\_query\_report table foreign keys

| Join keywordless\_query\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>keywordless_query_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>keywordless_query_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>keywordless_query_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>keywordless_query_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

keywordless\_query\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### keywords\_performance\_report

The `keywords_performance_report` table contains all statistics aggregated at the keyword level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/keywords-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

keywords\_performance\_report table foreign keys

| Join keywords\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>keywords_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>keywords_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>keywords_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>keywords_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>keywords_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

keywords\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### search\_query\_performance\_report

The `search_query_performance_report` table contains all statistics aggregated at the search term level.

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/search-query-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

search\_query\_performance\_report table foreign keys

| Join search\_query\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>search_query_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>search_query_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>search_query_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>search_query_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [video_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#video-performance-report) | ```<br>search_query_performance_report._sdc_customer_id = video_performance_report._sdc_customer_id<br>``` |

search\_query\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |

### video\_performance\_report

The `video_performance_report` table contains statistics for your account’s upgraded [AdWords for Video campaigns](https://adwords.googleblog.com/2015/09/trueview-campaigns-now-in-adwords.html).

[This is a **Report** table](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#replication). See the **Replication** section for information on how data is replicated and loaded for this table.

| **Replication Method [](https://help.qlik.com/en-US/stitch/replication/replication-methods)[the Info icon](https://help.qlik.com/en-US/stitch/replication/replication-methods)[](https://help.qlik.com/en-US/stitch/replication/replication-methods)** | Key-based Incremental |
| --- | --- |
| **Loading Behavior [](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[the Info icon](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)[](https://help.qlik.com/en-US/stitch/replication/loading/understanding-loading-behavior)** | Append-Only |
| **Primary Key ![](https://help.qlik.com/en-US/stitch/images/replication/primary-key-icon.svg)** | \_\_sdc\_primary\_key |
| **Replication Key ![](https://help.qlik.com/en-US/stitch/images/replication/replication-key-icon.svg)** | day |
| **Useful links** | [Google Ads (AdWords) documentation](https://developers.google.com/adwords/api/docs/appendix/reports/video-performance-report "Opens in new tab: Google Ads (AdWords) documentation") |

video\_performance\_report table foreign keys

| Join video\_performance\_report with | on |
| --- | --- |
| [account_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#account-performance-report) | ```<br>video_performance_report._sdc_customer_id = account_performance_report._sdc_customer_id<br>``` |
| [accounts](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#accounts) | ```<br>video_performance_report._sdc_customer_id = accounts.customerId<br>``` |
| [ad_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#ad-performance-report) | ```<br>video_performance_report._sdc_customer_id = ad_performance_report._sdc_customer_id<br>``` |
| [adgroup_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#adgroup-performance-report) | ```<br>video_performance_report._sdc_customer_id = adgroup_performance_report._sdc_customer_id<br>``` |
| [age_range_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#age-range-performance-report) | ```<br>video_performance_report._sdc_customer_id = age_range_performance_report._sdc_customer_id<br>``` |
| [audience_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#audience-performance-report) | ```<br>video_performance_report._sdc_customer_id = audience_performance_report._sdc_customer_id<br>``` |
| [call_metrics_call_details_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#call-metrics-call-details-report) | ```<br>video_performance_report._sdc_customer_id = call_metrics_call_details_report._sdc_customer_id<br>``` |
| [campaign_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#campaign-performance-report) | ```<br>video_performance_report._sdc_customer_id = campaign_performance_report._sdc_customer_id<br>``` |
| [click_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#click-performance-report) | ```<br>video_performance_report._sdc_customer_id = click_performance_report._sdc_customer_id<br>``` |
| [criteria_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#criteria-performance-report) | ```<br>video_performance_report._sdc_customer_id = criteria_performance_report._sdc_customer_id<br>``` |
| [display_keyword_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-keyword-performance-report) | ```<br>video_performance_report._sdc_customer_id = display_keyword_performance_report._sdc_customer_id<br>``` |
| [display_topics_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#display-topics-performance-report) | ```<br>video_performance_report._sdc_customer_id = display_topics_performance_report._sdc_customer_id<br>``` |
| [final_url_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#final-url-report) | ```<br>video_performance_report._sdc_customer_id = final_url_report._sdc_customer_id<br>``` |
| [gender_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#gender-performance-report) | ```<br>video_performance_report._sdc_customer_id = gender_performance_report._sdc_customer_id<br>``` |
| [geo_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#geo-performance-report) | ```<br>video_performance_report._sdc_customer_id = geo_performance_report._sdc_customer_id<br>``` |
| [keywordless_query_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywordless-query-report) | ```<br>video_performance_report._sdc_customer_id = keywordless_query_report._sdc_customer_id<br>``` |
| [keywords_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#keywords-performance-report) | ```<br>video_performance_report._sdc_customer_id = keywords_performance_report._sdc_customer_id<br>``` |
| [search_query_performance_report](https://help.qlik.com/en-US/stitch/integrations/saas/google-adwords#search-query-performance-report) | ```<br>video_performance_report._sdc_customer_id = search_query_performance_report._sdc_customer_id<br>``` |

video\_performance\_report table schema

| **day**<br><br><br>DATE-TIME |
| --- |
| **\_sdc\_customer\_id**<br><br><br>INTEGER |
| **\_\_sdc\_primary\_key**<br><br><br>STRING |
| **\_sdc\_report\_datetime**<br><br><br>DATE-TIME |